Unpacking Leadership: Unlocking Purpose, Ownership, and Mastery
- Sei Spiers
- Jun 29
- 2 min read

In the world of leadership, it's often assumed that motivation is driven primarily by monetary incentives, status, or prestigious job titles. However, some of the most dedicated and passionate individuals aren't driven by financial gain at all. This revelation comes from the insights of Dan Johnson, a leader who successfully grew a nonprofit organization to over 10,000 volunteers. These individuals dedicated their time and efforts not for a paycheck, but for a cause they believed in.
Purpose, Ownership, and Mastery: The Three Pillars of Motivation
Dan Johnson's experience highlights three pivotal motivators in leadership—purpose, ownership, and mastery. These elements are not just beneficial in nonprofit sectors but serve as foundational concepts for all leadership activities.
The Pursuit of Purpose
Purpose is the first of these crucial elements. It's about understanding the "why" behind actions—both the overarching, organizational goals (the macro why) and the individual, day-to-day tasks (the micro whys). When individuals connect their actions to a greater purpose, their energy and effort are profoundly affected. This idea echoes Simon Sinek's principle in "Start With Why," where he states that people are more inspired by the underlying reasons for actions rather than just the actions themselves.
Empowering Ownership
Ownership involves granting people agency and empowering them to feel that their work genuinely belongs to them. It encourages innovation and problem-solving, pushing individuals to think as co-creators rather than mere executors of tasks. This concept is also supported by Daniel Pink's findings in "Drive," which pinpoint autonomy as a significant driver of motivation.
The Drive for Mastery
Mastery, the third pillar, focuses on growth and development. When individuals perceive themselves as growing and improving, they are more engaged and find fulfillment in their work. This concept is reinforced by Carol Dweck's growth mindset theory, which underscores the importance of continuous learning and improvement.
Beyond the Pillars: Human Connection in Leadership
However, beyond purpose, ownership, and mastery, lies a more profound need—the need to feel valued, heard, and connected. Employees want to belong to something bigger than themselves, to feel seen and appreciated. Leaders have the responsibility to provide these emotional gifts daily. This involves being present, offering trust, and fostering growth opportunities.
The Psychological Framework of Leadership
Dr. William Glasser's Choice Theory provides a psychological framework that underpins the need for survival, love and belonging, power, freedom, and fun. Meeting these needs influences behavior profoundly. Similarly, Abraham Maslow's hierarchy of needs complements this understanding, particularly concerning love, esteem, and self-actualization.
Call to Action: Leading with Connection
Leadership is ultimately about connection. By prioritizing people over processes and purpose over policies, leaders can foster environments where extraordinary work happens. Great leaders elevate potential by tapping into these fundamental human needs, creating a space where individuals thrive and become their best selves.
As leaders ponder their roles, they should reflect on their practice of providing purpose, presence, trust, and growth. These should become habitual actions, driven by the understanding that leadership is about crafting meaningful connections and inspiring extraordinary achievements.
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